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Top 5 Online Marketing Campaigns of 2013

Top 5 Online Marketing Campaigns of 2013

#5 Photoshop Live – Street Retouch Prank (Adobe):

Pedestrians waiting for a bus were treated to a live personal Photoshop session that had them baffled. The usual bus shelter’s ad poster was replaced with an LED screen and a camera linked to a nearby van where a team of graphic designers and photo editors were seated inside manipulating the pedestrian’s photos as they waited for the bus. This definitely showed off Adobe Photoshop’s tools in a fun way, and the video went viral within minutes.

See the next 4 campaigns...

Le nouveau marketing d’aujourd’hui qui deviendra la norme de 2014

Sir Richard Branson, Virgin Groupe / Groupe Virgin

Le 2014 nous approchait avec un changement significant du façon que les marques nous communiquent. Traditionnellement, les marques les plus puissantes du monde ont utilisé le marketing pour vendre des produits et des services directement aux consommateurs sur le marché. Mais, ces tactiques sont choses du passé. Aujourd’hui, le consommateur est le point central d’une nouvelle tactique de marketing. Elles ont arrêté avec la publicité qui accroît la connaissance des fonctions d’un produit.

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5 ways LinkedIn will rule the world

LinkedIn Special Events Photo

The LinkedIn brand is growing, as it is secretly redefining professional connection, creating next-gen marketing tools, and attracting a younger generation of users.

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Update: Visa’s #smallenfreuden campaign, was it a success?

What started off as a viral cryptic marketing campaign from BBDO Canada, has now developed into a feel-good campaign of high-fives and smiles, sent your way whenever you made a small purchase with your Visa card and shared the news on Twitter.

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Update: Chipotle’s Marketing Strategy: “Let’s hack our own Twitter Account”

Chipotle's Hacked Tweets

On Sunday, Chipotle hacked their own Twitter account, and sent Tweets that meant absolutely nothing. Like these:

See what else they Tweeted

Copyright 2013 Michael Cacho / Posted media is the respective Copyright of the brands referred to herein.